We take basic product properties like title, description, inventory, etc. directly from Shopify. You can replace product titles and descriptions with SEO titles and meta descriptions, if they have been set.
To enable this setting check the checkboxes “Use SEO Titles" & "Use SEO Description” on the app’s admin dashboard. Learn more about how to manage SEO titles and meta descriptions.
To override the title and description you can use the following two metafields:
· product.metafields.facebook.title
· product.metafields.facebook.description
You can either use a metafield app (e.g. Matrixify app, Metafield guru) or the following Shopify bulk editor links:
and
Shopify Bulk link for description
Additional 'title' requirements from Meta: When setting your product titles, please adhere to Meta's guidelines to ensure optimal display in feeds. The character limit for titles is 200, but a maximum of 65 characters is recommended to prevent titles from being truncated. Ensure your titles are specific and relevant to the items. For more detailed product title specifications, please visit Facebook's Business Help.
By following these guidelines and using the recommended settings, your product titles and descriptions will be more effective and aligned with best practices for visibility on search engines and Meta platforms.