Category: beauty

also know as the Beauty subvertical, part of the Health & Beauty vertical

Attributes

Attribute Type Units or Values Description
additional_features
list_string?
Additional features related to your item that might be important for buyers.
age_group recommended
enum?
adult, all ages, infant, kids, newborn, teen, toddler The age group that the item is targeted towards.
batteries_required
boolean?
Yes, No

Indicates if batteries are required to use this item. Samples values: Yes, No.

other description
Indicates if batteries are required to use the product.
body_part
list_string?

Describes the particular body part(s) for which the item is intended. Samples values: Eyes, Face, Nose, Ankle, Wrist, Thumb.

  • To provide multiple values using a single feed body_part field, the acceptable input format is 'Eyes', 'Face', 'Nose', 'Ankle', 'Wrist', 'Thumb'.
  • To provide multiple values with one value per feed field, use feed field names, such as body_part[0], body_part[1]. For example, the acceptable attribute value input format for fields such as this is Eyes.
other description
Describes the particular body part(s) for which the item is intended.
capacity recommended
value_unit?
ml, l, oz, cu_ft, cu_m Amount of product that buyers will receive in weight or volume.
care_instructions
list_string?

Describes how the item should be cleaned, cared for, or maintained. Samples value: Wash with warm water & soap.

other description
Describes how the item should be cleaned, cared for or maintained.
gender recommended
enum?
female, male, unisex The gender of a person that the item is targeted towards.
hair_type
list_enum?
list_string ⚠️
Coarse, Color Treated, Curly, Damaged, Dry, Fine, Oily

Indicates the general hair type(s) that the product is intended for relating to texture, coarseness, oiliness, thickness, and curliness. Samples values: Coarse, Color Treated, Curly, Damaged, Dry, Fine, Oily.

  • To provide multiple values using a single feed hair_type field, the acceptable input format is 'Coarse', 'Color Treated', 'Curly', 'Damaged', 'Dry', 'Fine', 'Oily'.
  • To provide multiple values with one value per feed field, use feed field names, such as hair_type[0], hair_type[1]. For example, the acceptable attribute value input format for fields such as this is Coarse.
other description
Indicates the general hair types that the product is intended for relating to texture, coarseness, oiliness, thickness, and curliness.
health_concern
list_string?

Indicates if the item is meant to alleviate a particular health issue, illness, or life stage. For concerns specific to skin care, use the skin_care_concern attribute. Multiple values accepted. Sample values: Fever, Allergies, Cholesterol, Blood Sugar.

  • To provide multiple values using a single feed health_concern field, the acceptable input format is 'Fever', 'Allergies', 'Cholesterol', 'Blood Sugar'.
  • To provide multiple values with one value per feed field, use feed field names, such as health_concern[0], health_concern[1]. For example, the acceptable attribute value input format for fields such as this is Fever.
other description
Indicates if the item is meant to alleviate particular health issues, illnesses or life stages. For concerns specific to skin care, please use the Skin Care Concern attribute.
inactive_ingredients
list_string?

Describes the list of inactive ingredients as shown on the item label. Sample values: Beeswax, Red 27, Iron Oxide.

  • To provide multiple values using a single feed inactive_ingredients field, the acceptable input format is 'Beeswax', 'Red 27', 'Iron Oxide'.
  • To provide multiple values with one value per feed field, use feed field names, such as inactive_ingredients[0], inactive_ingredients[1]. For example, the acceptable attribute value input format for fields such as this is Beeswax.
other description
Describes the list of inactive ingredients as shown on the item label.
ingredients recommended
list_string?
List all the ingredients contained in this item as found on the product label, separated by a comma.
instructions
list_string?
Detailed information telling how the product should be operated, assembled, or consumed.
is_powered
boolean?
Yes, No

Indicates if the item uses electricity (power cord or batteries). Sample values: Yes, No.

other description
Indicates if the item uses electricity and requires a power cord or batteries to operate.
keywords
list_string?

Keywords that might be used to search for this term, including synonyms and related terms. Sample values: Sensitive Skin, Scent Free.

  • To provide multiple values using a single feed keywords field, the acceptable input format is 'Sensitive Skin', 'Scent Free'.
  • To provide multiple values with one value per feed field, use feed field names, such as keywords[0], keywords[1]. For example, the acceptable attribute value input format for fields such as this is Sensitive Skin.
other description
Keywords that might be used to search for this term, including synonyms and related terms.
power_type
enum?
string ⚠️
Electric, Batteries

Method by which the item is powered. Sample values: Electric, Batteries.

other description
Provides information on the exact type of power used by the item.
product_form
string?

Consistency, texture, or formulation of the item and the way it can be consumed or dispensed. Sample values: Oil, Gel, Spray, Cream, Powder, Serum, Liquid.

other description
The consistency, texture or formulation of the item and the way it will be consumed or dispensed.
result_time
string?

Duration of time necessary to see the outcome from using a product. Typically used for medical and personal care test kits and monitors. Sample values: 2 min, 3 to 5 hours.

other description
Duration of time necessary to see the outcome from using a product. Typically used for medical and personal care test kits and monitors.
scent
list_string?
The scent or fragrance of your item; including items labeled as "unscented"
skin_care_concern
list_string?

Indicates if the item is meant to alleviate a particular skin care issue. For general health concerns, such as obesity or blood pressure, use the health_concern attribute. Values may be similar to the skin_type attribute - "dry cracked skin" may be a concern, but "dry" is a skin type. Sample values: Dry Skin, Cellulite, Wrinkles, Eczema, Rosacea, Blemishes, Blackheads.

  • To provide multiple values using a single feed skin_care_concerns field, the acceptable input format is 'Dry Skin', 'Cellulite', 'Wrinkles', 'Eczema', 'Rosacea', 'Blemishes', 'Blackheads'.
  • To provide multiple values with one value per feed field, use feed field names, such as skin_care_concerns[0], skin_care_concerns[1]. For example, the acceptable attribute value input format for fields such as this is Dry Skin.
other description
Indicates if the item is meant to alleviate particular skin care issues. For general health concerns like obesity or blood pressure please use the Health Concerns attribute. Values may be similar to the Skin Type attribute - "dry cracked skin" may be a concern but "dry" is a skin type.
skin_tone
enum?
string ⚠️
Fair, Light, Medium, Neutral, Olive, Dark

Describes the color or shade of skin that a product is targeted for. This is separate from Color Name of the product. Olive may be a color name from the manufacturer and the type of skin tone the product is targeting. Allowed values: Fair, Light, Medium, Neutral, Olive, Dark.

other description
Describes the color or shade of skin that a product is targeted for. This is separate from color name of the product. "Olive" may be a color name from the manufacturer as well as the type of skin tone the product is targeting.
skin_type
enum?
string ⚠️
Oily, Dry, Combination, Sensitive

Indicates the general skin type that the product is intended for on the oily/dry spectrum. Sample values: Oily, Dry, Combination, Sensitive.

other description
Indicates the general skin type that the product is intended for on the oily/dry spectrum.
spf_value
integer?

Indicates the strength of Sun Protection Factor (SPF) in an item. Describes how well the product can block out harmful rays from the run. Commonly found in sunscreen and makeup products. Sample values: 15, 30, 45.

other description
Indicates the strength of SPF (Sun Protection Factor) in an item. This describes how well the product can block out harmful rays from the sun. Commonly found in sunscreen and makeup products.
standard_features
list_enum?
list_string ⚠️
Adaptive Lenses, Automatic Shut Off, Cordless, Foldable, Industrial, Latex-Free, Non-Comedogenic, Portable, Polarized, Reusable, Self-Tanning, Tinted, Travel Size, Waterproof, Wheeled, Scratch-Resistant

Standard features related to the item. Sample values: Automatic Shut Off, Cordless, Foldable, Industrial, Latex-Free, Non-Comedogenic, Portable, Reusable, Self-Tanning, Tinted, Travel Size, Waterproof, Wheeled.

  • To provide multiple values using a single feed standard_features field, the acceptable input format is 'Automatic Shut Off', 'Cordless', 'Foldable', 'Industrial', 'Latex-Free', 'Non-Comedogenic', 'Portable', 'Reusable', 'Self-Tanning', 'Tinted', 'Travel Size', 'Waterproof', 'Wheeled'.
  • To provide multiple values with one value per feed field, use feed field names, such as standard_features[0], standard_features[1]. For example, the acceptable attribute value input format for fields, such as Automatic Shut Off.
other description
Standard features related to your item that might be important for buyers.
stop_use_indications
list_string?

Information that describes symptoms or reactions that indicate when to stop taking medicine. Sample value: Stop using if you experience swelling, rash, or fever.

other description
Information that describes symptoms or reactions that indicate when to stop using the product.
wig_cap_type
string?

Construction style of the wig cap (also called the "wig base"), affecting the wig's appearance, durability, and styling options. Sample values: 100% Hand-Tied, Lace Front, Full Lace, Traditional, Monofilament, Capless, Thin Skin.

other description
The construction style of the wig cap (also called the "wig base"), affecting the wig's appearance, durability, and styling options.

Google Product Categories

When you assign one of the following GPCs to your product, Meta will categorize it as Health & Beauty > Beauty

Id Name
1901 Health & Beauty > Personal Care > Hair Care > Hair Styling Products
233419 Health & Beauty > Personal Care > Cosmetics > Nail Care > Nail Polish Drying Drops & Sprays
2441 Health & Beauty > Personal Care > Hair Care > Shampoo & Conditioner
2503 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Bar Soap
2511 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools > Pumice Stones
2522 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Bath Additives
2526 Health & Beauty > Personal Care > Cosmetics > Skin Care > Facial Cleansers
2548 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools
2571 Health & Beauty > Personal Care > Cosmetics > Makeup > Face Makeup
2589 Health & Beauty > Personal Care > Cosmetics > Makeup > Lip Makeup > Lip Liner
2592 Health & Beauty > Personal Care > Cosmetics > Skin Care > Lotion & Moisturizer
2619 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools
2645 Health & Beauty > Personal Care > Cosmetics > Makeup > Lip Makeup
2683 Health & Beauty > Personal Care > Cosmetics > Nail Care > Nail Polishes
2686 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup > Eyebrow Enhancers
2734 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Nail Files & Emery Boards
2739 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Cuticle Pushers
2740 Health & Beauty > Personal Care > Cosmetics > Skin Care > Tanning Products
2747 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Body Wash
2765 Health & Beauty > Personal Care > Cosmetics > Makeup > Face Makeup > Foundations & Concealers
2761 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup > False Eyelashes
2779 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup
2780 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Eyelash Curlers
2807 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup > Eyeliner
2814 Health & Beauty > Personal Care > Hair Care > Hair Color
2828 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Nail Clippers
2834 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup > Mascara
2844 Health & Beauty > Personal Care > Cosmetics > Skin Care > Sunscreen
2858 Health & Beauty > Personal Care > Cosmetics > Makeup > Lip Makeup > Lip Gloss
2876 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Bath Brushes
2875 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Bath Sponges & Loofahs
2904 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup > Eye Shadow
2946 Health & Beauty > Personal Care > Cosmetics > Nail Care > Nail Polish Removers
2958 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools
2975 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools
2980 Health & Beauty > Personal Care > Cosmetics > Makeup > Face Makeup > Face Powder
3009 Health & Beauty > Personal Care > Cosmetics > Nail Care > Cuticle Cream & Oil
3013 Health & Beauty > Personal Care > Hair Care > Hair Shears
3021 Health & Beauty > Personal Care > Cosmetics > Makeup > Lip Makeup > Lipstick
3025 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Makeup Brushes
3037 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Cuticle Scissors
3208 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Liquid Hand Soap
3407 Health & Beauty > Personal Care > Hair Care > Hair Styling Tools > Hair Straighteners
3509 Health & Beauty > Personal Care > Cosmetics > Makeup > Temporary Tattoos
3691 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Hand Sanitizers & Wipes
4049 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Shower Caps
4106 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Makeup Sponges
4121 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Facial Blotting Paper
4218 Health & Beauty > Personal Care > Cosmetics > Nail Care > False Nails
4475 Health & Beauty > Personal Care > Hair Care > Hair Styling Tool Accessories > Hair Dryer Accessories
4569 Health & Beauty > Personal Care > Hair Care > Hair Styling Tool Accessories > Hair Iron Accessories
473 Health & Beauty > Personal Care > Cosmetics
474 Health & Beauty > Personal Care > Cosmetics > Bath & Body
475 Health & Beauty > Personal Care > Cosmetics > Bath & Body Gift Sets
476 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Face Mirrors
4766 Health & Beauty > Personal Care > Hair Care > Hair Loss Treatments
477 Health & Beauty > Personal Care > Cosmetics > Makeup
4779 Health & Beauty > Personal Care > Cosmetics > Makeup > Costume & Stage Makeup
478 Health & Beauty > Personal Care > Cosmetics > Nail Care
479 Health & Beauty > Personal Care > Cosmetics > Perfume & Cologne
481 Health & Beauty > Personal Care > Cosmetics > Skin Care > Acne Treatments & Kits
482 Health & Beauty > Personal Care > Cosmetics > Skin Care > Lip Balms & Treatments
484 Health & Beauty > Personal Care > Deodorant & Anti-Perspirant
486 Health & Beauty > Personal Care > Hair Care
487 Health & Beauty > Personal Care > Hair Care > Hair Styling Tools > Combs & Brushes
488 Health & Beauty > Personal Care > Hair Care > Hair Styling Tools > Hair Curlers
489 Health & Beauty > Personal Care > Hair Care > Hair Styling Tools > Curling Irons
490 Health & Beauty > Personal Care > Hair Care > Hair Styling Tools > Hair Dryers
499822 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Refillable Makeup Palettes & Cases
499913 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Adult Hygienic Wipes
499698 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Nail Drill Accessories
499926 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools > Lotion & Sunscreen Applicators
499992 Health & Beauty > Personal Care > Hair Care > Hair Styling Tools > Hair Styling Tool Sets
502996 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > False Eyelash Accessories
502997 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > False Eyelash Accessories > False Eyelash Remover
5317 Health & Beauty > Personal Care > Hair Care > Hair Styling Tool Accessories > Hair Curler Clips & Pins
5338 Health & Beauty > Personal Care > Cosmetics > Skin Care > Tanning Products > Self Tanner
5339 Health & Beauty > Personal Care > Cosmetics > Skin Care > Tanning Products > Tanning Oil & Lotion
543617 Health & Beauty > Personal Care > Hair Care > Shampoo & Conditioner > Shampoo & Conditioner Sets
543659 Health & Beauty > Personal Care > Cosmetics > Skin Care > Toners & Astringents > Astringents
543574 Health & Beauty > Personal Care > Cosmetics > Skin Care > Lip Balms & Treatments > Medicated Lip Treatments
543658 Health & Beauty > Personal Care > Cosmetics > Skin Care > Toners & Astringents > Toners
543615 Health & Beauty > Personal Care > Hair Care > Shampoo & Conditioner > Shampoo
543599 Health & Beauty > Personal Care > Deodorant & Anti-Perspirant > Anti-Perspirant
543616 Health & Beauty > Personal Care > Hair Care > Shampoo & Conditioner > Conditioners
543598 Health & Beauty > Personal Care > Deodorant & Anti-Perspirant > Deodorant
543573 Health & Beauty > Personal Care > Cosmetics > Skin Care > Lip Balms & Treatments > Lip Balms
567 Health & Beauty > Personal Care > Cosmetics > Skin Care
5820 Health & Beauty > Personal Care > Cosmetics > Skin Care > Skin Insect Repellent
5880 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Nail Dryers
5977 Health & Beauty > Personal Care > Hair Care > Hair Coloring Accessories
5975 Health & Beauty > Personal Care > Cosmetics > Nail Care > Nail Art Kits & Accessories
5979 Health & Beauty > Personal Care > Cosmetics > Makeup > Body Makeup > Body Paint & Foundation
5976 Health & Beauty > Personal Care > Cosmetics > Skin Care > Toners & Astringents
5978 Health & Beauty > Personal Care > Cosmetics > Makeup > Body Makeup
5980 Health & Beauty > Personal Care > Cosmetics > Skin Care > Body Powder
5981 Health & Beauty > Personal Care > Cosmetics > Makeup > Body Makeup > Body & Hair Glitter
6018 Health & Beauty > Personal Care > Hair Care > Hair Styling Tool Accessories
6019 Health & Beauty > Personal Care > Hair Care > Hair Styling Tools
6034 Health & Beauty > Personal Care > Cosmetics > Skin Care > Makeup Removers
6052 Health & Beauty > Personal Care > Hair Care > Hair Permanents & Straighteners
6053 Health & Beauty > Personal Care > Hair Care > Hair Color Removers
6069 Health & Beauty > Personal Care > Cosmetics > Cosmetic Sets
6072 Health & Beauty > Personal Care > Cosmetics > Makeup > Makeup Finishing Sprays
6099 Health & Beauty > Personal Care > Hair Care > Hair Loss Concealers
6104 Health & Beauty > Personal Care > Cosmetics > Skin Care > Body Oil
6260 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools > Skin Cleansing Brushes & Systems
6261 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools > Skin Care Extractors
6262 Health & Beauty > Personal Care > Cosmetics > Skin Care > Skin Care Masks & Peels
6282 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Eyelash Curler Refills
6305 Health & Beauty > Personal Care > Cosmetics > Makeup > Face Makeup > Blushes & Bronzers
6304 Health & Beauty > Personal Care > Cosmetics > Makeup > Face Makeup > Highlighters & Luminizers
6306 Health & Beauty > Personal Care > Cosmetics > Makeup > Lip Makeup > Lip & Cheek Stains
6300 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Manicure Tool Sets
6331 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tool Cleansers
6341 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Nail Buffers
6340 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup > Lash & Brow Growth Treatments
6429 Health & Beauty > Personal Care > Hair Care > Hair Steamers & Heat Caps
6555 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Eyebrow Stencils
6753 Health & Beauty > Personal Care > Cosmetics > Skin Care > Petroleum Jelly
6760 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools > Facial Saunas
6791 Health & Beauty > Personal Care > Cosmetics > Skin Care > Facial Pore Strips
6863 Health & Beauty > Personal Care > Cosmetics > Skin Care > Wart Removers
6893 Health & Beauty > Personal Care > Cosmetics > Nail Care > Manicure Glue
7018 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools > Skin Care Rollers
7190 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools > Foot Files
7256 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > False Eyelash Accessories > False Eyelash Adhesive
7356 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > Double Eyelid Glue & Tape
7417 Health & Beauty > Personal Care > Cosmetics > Bath & Body > Powdered Hand Soap
7429 Health & Beauty > Personal Care > Cosmetics > Skin Care > Anti-Aging Skin Care Kits
7445 Health & Beauty > Personal Care > Cosmetics > Nail Care > Nail Polish Thinners
7467 Health & Beauty > Personal Care > Cosmetics > Skin Care > Facial Cleansing Kits
7493 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Makeup Tools > False Eyelash Accessories > False Eyelash Applicators
7494 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Manicure & Pedicure Spacers
7490 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Nail Tools > Nail Drills
8029 Health & Beauty > Personal Care > Cosmetics > Skin Care > Compressed Skin Care Mask Sheets
8132 Health & Beauty > Personal Care > Cosmetics > Cosmetic Tools > Skin Care Tools > Skin Cleansing Brush Heads
8219 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup > Mascara Primer
8217 Health & Beauty > Personal Care > Cosmetics > Makeup > Lip Makeup > Lip Primer
8218 Health & Beauty > Personal Care > Cosmetics > Makeup > Face Makeup > Face Primer
8220 Health & Beauty > Personal Care > Cosmetics > Makeup > Eye Makeup > Eye Primer
8452 Health & Beauty > Personal Care > Hair Care > Hair Care Kits