Category: cell_phones_and_smart_watches

also know as the Cell Phones & Smart Watches subvertical, part of the Electronics vertical

Attributes

Attribute Type Units or Values Description
battery_life
value_unit?
number ⚠️
s, m, h, d, yr, mo

Maximum run time or life of the item's battery, measured in hours. Sample values: 8, 12, 24.

other description
Describes the total battery life (or maximum run time) of the item, typically measured in hours.
bluetooth_technology
string?

Describes the version type of the compatible bluetooth. Sample values: Bluetooth 4.0.

other description
Describes the type of version of the compatible bluetooth.
brand required
string?

Brand name, unique manufacturer part number (MPN), or Global Trade Item Number (GTIN) of the item.

other description
Let buyers know the brand of this item.
cell_phone_service_provider
string?

Describes the company that provides the phone's cellular service (if not unlocked). Sample values: Verizon, AT&T, Sprint.

other description
Describes the company that provides the phone's cellular service (if not unlocked)
cellular_band
string?

Describes the cellular band or network technology used by the device. Sample values: CDMA, GSM, LTE, EVDO.

other description
Describes the cellular band or network technology used by the device.
cellular_generation
string?

Describes the communications network generation of the cell phone. Sample values: 3G,4G, 5G.

other description
Describes the communications network generation of the cell phone
color recommended
string?
list_string ⚠️

Primary color(s) of your item. Sample values: Beige, Black, Blue, Bronze, Brown, Gold, Gray.

  • To provide multiple values using a single feed color field, the acceptable input format is 'Beige', 'Black', 'Blue', 'Bronze', 'Brown', 'Gold', 'Gray'.
  • To provide multiple values with one value per feed field, use feed field names, such as color[0], color[1]. For example, the acceptable attribute value input format for fields, such as Beige.
other description
Describe item color.
connector_type
string?
list_string ⚠️

Describes the types of connections supported for the item. Sample values: HDMI, RCA.

  • To provide multiple values using a single feed connector_type field, the acceptable input format is 'HDMI', 'RCA.
  • To provide multiple values with one value per feed field, use feed field names, such as connector_type[0], connector_type[1]. For example, the acceptable attribute value input format for fields such as this is HDMI.
other description
Describes the types of connections supported on the item.
display_technology
string?

Type of technology that powers the display, such as LED or LCD. Sample values: OLED, LED, LCD.

other description
Describes the type of technology that powers the display, like LED or LCD.
front_facing_camera_resolution
⚠️ Documented as front_facing_camera_megapixel
number?

Maximum resolution of the item's front facing camera, measured in megapixels (MP). 1080p is 2 MP, UHD and 4K is 8 MP. Sample value: 24.

other description
Describes the maximum resolution of the item's front facing camera, in megapixels.
model recommended
string?

Common name of the product model. Does not include model numbers. Sample values: iPhone 6, Galaxy S8.

other description
Let buyers know the common model name for this item, excluding product IDs.
numberof_sim_card_slots
⚠️ Documented as number_of_sim_card_slots
integer?

Describes the number of SIM card slots designated for the product. Sample values: 1, 2.

other description
Describes the number of SIM card slots on the product.
operating_system recommended
string?

Type of preloaded operating system software installed on the device. Sample values: Android, iOS, Windows.

other description
Preloaded operating system software installed on the device.
rear_facing_camera_resolution
⚠️ Documented as rear_facing_camera_megapixel
number?
integer ⚠️

Maximum resolution of the item's rear facing camera, measured in megapixels (MP). 1080p is 2 MP, UHD and 4K is 8 MP. Sample value: 24.

other description
Describes the maximum resolution of the item's rear facing camera, in megapixels.
resolution
integer?

Resolution of the product screen, measured in megapixels (MP). 1080p is 2 MP, UHD and 4K is 8 MP.

The value should include only a number, not a unit of measure; otherwise, it won't pass our validation.

Sample values: 2, 4, 33.

other description
Describes the resolution of the product screen
screen_size recommended
value_unit?
string ⚠️
mm, cm, m, in, ft

Measurement of the device's screen, typically measured diagonally. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 42 in, 5.5 in, 100 cm.

other description
Size of the device's screen, typically measured diagonally in inches.
sim_types
⚠️ Documented as sim_type_supported
list_string?

Describes the type of SIM compatible with the product, such as Mini-SIM, Dual SIM. Multiple values accepted. Sample values: Standard SIM, Micro SIM, Nano SIM.

  • To provide multiple values using a single feed sim_type_supported field, the acceptable input format is 'Standard SIM', 'Micro SIM' 'Nano SIM'.
  • To provide multiple values with one value per feed field, use feed field names, such as sim_type_supported[0], sim_type_supported[1]. For example, the acceptable attribute value input format for fields such as this is HDMI.
other description
Describes the type of SIM compatible with the product, like Mini-SIM, Dual SIM.
standard_features
list_enum?
list_string ⚠️
35mm Jack, Downloadable Content, Online Multiplayer, Touchscreen, Bluetooth, GPS, SIM, USB Connectivity, WLAN, Portable, Unlocked, Auto Document Feeder, Auto Two-Sided Printing, Energy Star Certified, Integrated Speakers, 3D, Smart, Flash, Microphone, Red Eye Reduction

Standard features related to the item. Sample values: 35mm Jack, Bluetooth, GPS, SIM, Touch Screen, USB Connectivity, WLAN, Unlocked.

  • To provide multiple values using a single feed standard_features field, the acceptable input format is '35mm Jack', 'Bluetooth', 'GPS', 'SIM', 'Touch Screen', 'USB Connectivity', 'WLAN', 'Unlocked'.
  • To provide multiple values with one value per feed field, use feed field names, such as standard_features[0], standard_features[1]. For example, the acceptable attribute value input format for fields, such as 35mm Jack.
other description
Standard features related to your item that might be important for buyers.
standby_time
⚠️ Documented as stand-by_time
number?

Describes the total stand-by time in hours of the phone, typically measured in hours. Sample values: 12, 24.

other description
Describes the total stand-by time in hours of the phone.
storage_capacity recommended
value_unit?
string ⚠️
KB, MB, GB, TB

Amount of storage space on the item's hard drive, typically measured in megabytes, gigabytes, or terabytes. The first part is the number. The second part is one of the accepted units: KB, MB, GB, TB. Sample values: 1 TB, 16 GB.

other description
Amount of storage space on this item's hard drive, typically measured in megabytes, gigabytes or terabytes.
talk_time
number?

Describes the total talk time in hours of the phone, typically measured in hours. Sample values: 12, 20.

other description
Describes the total talk time in hours of the phone.
usb_technology
string?

Describes the version of USB technology designated for the product. Sample values: USB 2.0, USB 3.0.

other description
Describes the version of USB technology on the product.
usb_type
string?

Describes the type of USB connector designated for the product. Sample values: USB-C, Micro USB.

other description
Describes the type of USB connector on the product.
video_resolution
number?

Describes the resolution of the video recordings of the product. Measured in megapixels (MP). 1080p is 2 MP, UHD and 4K is 8 MP. Sample values: 2, 4, 24.

other description
Describes the resolution of the video recordings of the product in megapixels
watch_band_length
value_unit?
string ⚠️
mm, cm, m, in, ft

Length of the watch band. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 240 mm, 8.27 in.

other description
The length of the watch band
watch_band_material
list_string?

Primary material(s) from which the band of the watch is made. Sample values: Leather, Silicone, Stainless Steel.

  • To provide multiple values using a single feed watch_band_material field, the acceptable input format is 'Leather', 'Silicone' 'Stainless Steel'.
  • To provide multiple values with one value per feed field, use feed field names, such as watch_band_material[0], watch_band_material[1]. For example, the acceptable attribute value input format for fields such as this is Leather.
other description
The materials from which the band of the watch is made.
watch_band_width
value_unit?
string ⚠️
mm, cm, m, in, ft

Width of the watch band. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 22 mm, 0.87 in.

other description
The width of the watch band
watch_case_shape
string?

Shape of the watch case or enclosure which contains the face and inner workings of the watch. Sample values: Round, Square, Tonneau, Cushion.

other description
The shape of the watch case or enclosure which contains the face & inner workings of the watch.
watch_style
string?

Style of the watch. Sample values: Wristwatch, Pocket Watch, Nursing Watch, Diving Watch, Military Watch.

other description
The style of watch.

Google Product Categories

When you assign one of the following GPCs to your product, Meta will categorize it as Electronics > Cell Phones & Smart Watches (recommended) , (additional)

Id Name
2353 Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Cases
264 Electronics > Communications > Telephony > Mobile Phone Accessories
267 Electronics > Communications > Telephony > Mobile Phones
4550 Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Charms & Straps
499916 Electronics > Communications > Telephony > Mobile Phone Accessories > SIM Card Ejection Tools
543515 Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Pre-Paid Cards & SIM Cards > Mobile Phone Pre-Paid Cards
543514 Electronics > Communications > Telephony > Mobile Phones > Unlocked Mobile Phones
543512 Electronics > Communications > Telephony > Mobile Phones > Pre-paid Mobile Phones
543516 Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Pre-Paid Cards & SIM Cards > SIM Cards
543513 Electronics > Communications > Telephony > Mobile Phones > Contract Mobile Phones
5566 Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Stands
6030 Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Pre-Paid Cards & SIM Cards
7347 Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Replacement Parts
8111 Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Camera Accessories